Introduction of the HB STORY HB STORY is the brand for Organic Cosmetic Brands in South Korea. At the first, hb story lunching 150th items by Organic Rice Bran. Organic Rice Bran has a special effect for skin whitening, anti-wrinkles, moisturizing.1st item catalog brand - Rice & BeautyAs I mention before, hb story lunching first item catalog brands - Rice & Beauty with 150 items. All of this 150 items, Rice & Beauty was concepted by Organic Rice Bran.