Woojin Polaris Co., Ltd. specializes in manufacturing golf products based on specialized technology resulting from long-term research and development in the field. The company produces golf shafts, golf clubs and other golfing accessories under its own brand names Eka and Polaris. Originally an OEM supplier of fishing rods for export to Japan, the company's key item is currently the high-quality Eka golf shaft, made with Hi-Modulus graphite, which it is able to provide at extremely competitive prices.