Luan Soyea Electrical Co., Ltd
Company Details
Company Introduction
 Soyea company renowned manufacturer of home appliances, hastwo production bases in Shanghai and in Lu'an, Anhui Provincelocated in middle-east of China.The main products includerefrigerators, air conditioners, washing machines. Its incrediblepace of development since 2000, fully into the refrigeratorindustry, known as the most powerful dark horse in the Chinese homeappliance industry. The company jurisdiction is on Shanghai SoyeaElectric Co., Ltd. and Lu'an Soyea electrical manufacturingCo., Ltd. Branch company,Shanghai Soyea Electric Co., Ltd. wasestablished in January 2002, the company is located in, No.31XisheFirst Road,Wushe Model Zone,Songjiang,Shanghai,China, covers anarea of ââ200 acres, the total fixed assets of more than 1.5billion. Refrigerator production line of Shanghai Soyea currentlyhas two, the annual production capacity of 100 million units..   Luan Soyea electrical manufacturing Co., Ltd. now head office,was established on October 28, 2004, is theenterprise of Anhui Province "861" projects, key investmentprojects in Lu'an City enterprises, the municipal governmentprotection units. The whole investment of 262 million yuan was putinto operation in 2004, one of the project covers an area of ââ300acres and a building area of ââ80,000 square meters, with ninemodern plant, five refrigerator production line and a large numberof supporting ancillary facilities, Refrigerator annual productioncapacity of 2.5 million units. The second phase project covers anarea of ââ350 acres, is in preparation. The company, one, two fullycompleted, will form a production capacity of 500 million units ofthe annual output of refrigerators, air conditioners, washingmachines, and an annual output value of 10 billion yuan.    Soyea company has passed ISO9001: 2000international quality management system certification, ISO14001:2004 environment system certification, CE certification, CBcertification, China CCC certification, China Energy ConservationCertification Series certification at home and abroad; "ShanghaiFamous Brand" Anhui Famous Brand "," the most growth in the valueof the home appliance brand in China, "the 2010 Chinese homeappliance thirty-four market consumers favorite brand", "Chineserefrigerator manufacturing companies top ten", "high-techenterprises." the postdoctoral innovation the practice base ","high-quality after-sales service unit "," China Quality AAA creditservices demonstration unit "," the national best-sellinghigh-quality brand "," 2010 Best Product Innovation Award "and"2010 Quality Star "," 2010 energy conservation Star ","energy-saving pilot Awards 2010 refrigerator industry, refrigeratorindustry energy-saving Contribution Award "and other honorarytitles.   Soyea Company since its inception, has been to upholdthe concept of "technology initiated a new life", focused oncreating an international high-tech enterprise. Increase investmentin science and technology innovation and development, theestablishment of the Enterprise Technology Center, strengthendomestic and Shanghai Jiaotong University, Shanghai Tongji renowneduniversity cooperation, was awarded a postdoctoral innovativepractice base. Corporate attention and guide the market,environmental protection and health concept, development and designproducts to meet the market, especially the rural market demand,while IEC international standards drafted by the "China EnergyLabel corporate integrity Union the governing units" and "Nationalrefrigerators standards member of the unit "," two Chineserefrigerators is standard (evaporator and condenser) drafting unit,Soyea advanced manufacturing representatives.    Soyea company has increased its own brand andintellectual property protection efforts, with 14 patents,registered and accepting Soyea defensive trademark 23 in Madrid,Spain, a global trademark registration.    Soyea company invested heavily in the TV media,newspapers, magazines, media, online media, public informationactivities, exhibitions, outdoor media to promote the brand. TVmedia: CCTV sets "News Network" and "Weather Forecast", 2 sets ofCCTV "Lucky 52", 4 sets of CCTV, CCTV 5 sets, seven sets of CCTV,12 sets of CCTV, Hunan TV, Anhui Satellite TV, Jiangsu SatelliteTV, Satellite TV, Shandong, Henan TV, Satellite TV, Sichuan, HubeiTV, Hebei TV, Liaoning TV, Zhejiang TV, Shaanxi TV, Dragon TV, aswell as a variety of local television stations. Newspaper andmagazine media: "People's Daily", "Economic Times", "Youth Daily","Chinese consumers," China Enterprise News "," Yangzi Evening News"," Dahe, "Beijing Evening News" Xin'an Evening News "and soon.   Network Media: Tencent, Sina, Netease, Sohu, thenational grid in hundreds. Meanwhile, as early as in 2004, namelyto finance the establishment of the corporation website (www.chinasoyea.com)    Soyea company continued to increase theintensity of news activity, such as the implementation of a varietyof forums and summits. While continuing to increase domestic andinternational professional exhibition, "appliances Expo, as hasparticipated in the" Qingdao appliances Expo "," Chinese homeappliances to the countryside nationwide city tour "," Fair ","Electronics Fair in Berlin, Germany, Thailand refrigerationExhibition "," Dubai Refrigeration Exhibition "professionalexhibition. In addition, the company continues to increase outdoormedia to promote investment, such as wall advertising, dooradvertising, banner ads, street signs, light boxes, gift lamps,etc.; increase product promotion samples, leaflets, posters,corporate videos and other means of advertising.     Soyea refrigerator since the market has beencommitted to the Chinese market three or four intensive salesnetwork has covered 28 provinces, municipalities and autonomousregions, and has a the county sales network 1100, 22,000 more thanthe township-level sales network The sales network has covered mostof the county, township. In international market development, Soyeahas not stopped the pace of progress has been exported to SoutheastAsia, Europe, the Middle East and other parts of the world in morethan 72 countries and regions, in ââthe international marketplace, Soyea has become a household appliance industry in a brightpearl.      Soyea company's 2011 annual plan toincrease research and development of new models. Soyea will lookmore fashion, beauty, and advanced bionics manufacturing technologyto meet consumer comfort. Soyea family concerned about the health,environmental protection and intelligent spend more and moreconcerned about the improvement of the global environment, andinnovation.    Business competition is competition, qualitycompetition, which belongs to the talent competition. Soyeaintroduction of a number of high-tech talent. Released through thenetwork, the news media, the talent market, advertising to broadenthe channels for talent introduction, such as Kelon, Siemens,Electrolux, Haier, Midea, Meiling, links moderate domestic andforeign enterprises to the introduction of many talents.    Soyea at the same time increases the intensityof products and services, continues to implement the "Red servicesystem, the opening of the domestic 24-hour service hotline,domestic toll-free hotline, the implementation of the networkcomplaints hotline complaints and other channels of feedbackinformation, the establishment of a specialized after-sales serviceteam, the implementation of 24 hours to solve the problem, and tostrengthen the country's nearly one thousand sales outlets andservice network management efforts, and enables users to zerotroubles. With the continuous improvement of brand awareness andmarket the case of counterfeit products and unauthorized salesSoyea products. To this end, the company specializes in legalcounsel for many years to maintain and guarantee Soyea branddevelopment.     The future of Soyea,will be mainlywhite goods based, small appliances and other home appliances fieldat the same time will expand, "first in the world to do worldSoyea" target gradually Soyea China and the global home appliancesindustry is extremely brand competitive and influence.     Soyea refrigerator to make life moreexciting! Soyea appliances will continue to blaze new trails, thetimes, and make unremitting efforts to promote the development ofChina and the global home appliance industry, and improve people'slives.      Soyeacompany invite domestic and foreign home appliance elite and wework together to create brilliant!
Company Information
Company Product
- mini refrigerator BC-50mini refrigerator BC-50mini refrigerator BC-50
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