01. We will be a company that makes beautiful world.- We hope our world to be beautiful. Now, we are turning on the light until late night under the belief that a beautiful world can be made by the beautiful people until the day when beautiful people can take up the whole world.02. We will be a company that rewards customers with best product.- Since the company’s foundation, we have concentrated on only research and development for over 10 years. We visit and see next to you with “Elsa” skin-care system made by accumulated know-how and technology of research and development. Our company, which tries hard to make life bright and beautiful, listens to customer’s voice through “Elsa” skin-care system whenever, wherever. Like a steadfast friend, we will do our best for helping you.